With the high rates of use of the Internet and social networking websites, rarely anyone pays attention to the importance of websites, but when a company neglects to create its own website it loses many available opportunities
There is a lot of things that can be achieved from the website, the most important of which is helping the company to increase its growth rates unexpectedly.
Today, we will mention some of the benefits that your company gets from creating a website, you may change your mind if you are a neglector.
1. Accessibility throughout the day
Everything on the Internet is available for access within 24 hours, on a weekly basis throughout the year, and the customer does not make much effort when he decides to request a service or buy an item through a website.
You can also reach the largest possible number of customers in different countries and geographic regions, especially with the increasing interest in e-commerce and shopping sites, your website may become the main interface for your company’s business, whether you sell a commodity or provide services of various kinds.
2. The costs are low
When you first build a website, you’ll be amazed at the very low costs that need to be paid to get started. You can get paid hosting for a nominal price of a few dollars a month.
As for the design and programming consequences, you can bypass them using ready-made platforms such as WordPress, customize them in a way that serves your company, and even use a ready-made template with the same idea on which your company is based.
3. It gives you credibility
On the personal level, when I hear about any company in any field, I immediately go to the search engine “Google” in order to know more about the company and the services it provides. If the company is without a website and suffices with social media accounts, it loses much of its credibility and customers’ confidence in it.
4. Provide convenience to users
Imagine that you want to buy a commodity or obtain a service, but you have to go to the headquarters of the company or facility that sells the commodity or provides the service, I think that you will think twice before going to visit the facility’s headquarters.
On the other hand, what if everything is available online, you go to the company’s website and find a simple summary of the company’s activity and the services it provides with its prices, or you find a catalog of the goods you sell with the price of each commodity and the home delivery feature, the difference is very large.
5. Excellent Marketing
When your company is present on the Internet, the marketing opportunities are endless, for example if you sell men’s watches, with a simple search on the Internet you can find sites and blogs that address a male audience, and reserve advertising space with them at very low prices compared to the prices of ads on TV or the street, as well as That you reach your target audience is guaranteed.
You can also use social media to advertise your website for free, even if a good number of users talk about you there.
6. Increase and drive sales
How does any firm make its profit? You spend less than you earn. In this case, your expenses will decrease dramatically as long as you rely on the Internet in marketing and displaying your products, as we mentioned in the second point above, it will not cost much per month to keep your site up and running, and at the same time you can receive purchase orders at any time (morning and evening).
7. Access to new markets
When your company idea is scalable, it will not be able to reach the desired growth size if you do not have a real presence on the Internet, imagine reaching an audience in all Arab countries, here we are talking about tens of millions of users per day that you can target easily and at very low costs.
In the end, it can be said that a company that does not create its own website loses many, many benefits, and these seven benefits that we mentioned above are just a drop in a large sea that should never be underestimated.